Publicis Buys Adopt, Sports Agency Founded by Rich Paul and Ex-Nike Execs
Publicis Groupe's latest acquisition is Adopt, a global sports and culture-focused marketing agency established by former Nike executives David Creech and Josh Moore and U.S. sports agent and...
View ArticleBeats by Dre Expands Its Pill People Family With Angel Reese and Daniel...
Beats by Dre unveils two new colors in its Pill portable speaker line, along with animated ads starring WNBA's Angel Reese and former F1's Daniel Ricciardo.
View ArticleWalmart US CEO John Furner Reveals How He Was Talked Into Buying Vizio
Walmart's chief revenue officer played a big role in the retailer’s $2.3 billion acquisition of Vizio.
View ArticleWeek of April 21 Morning News Ratings: Pope Francis’ Passing Drives Viewers...
CBS Mornings fell back to Earth the week after Gayle King's space odyssey.
View ArticleWeek of April 21 Evening News Ratings: World News Tonight Leads in Coverage...
The pope's passing drove the news cycle for the week.
View ArticleJim Cramer Talks SpinCo, John Oliver, and 20 Years of Mad Money
Cramer is sticking with CNBC after it joins SpinCo later this year.
View ArticleLatin America’s Top Beauty Brand Taps DAVID for Major U.S. Growth Push
David has been named U.S. agency of record for Natura, Latin America's largest beauty brand, as it ramps up investment to grow fivefold in the market.
View ArticleREPORT: Mastercard, Nissan, PepsiCo, and Citi Pull Back on NYC Pride March...
Mastercard, Nissan, PepsiCo, and Citi will not sponsor the 2025 New York City Pride March.According to a report from The Wall Street Journal on Tuesday, Mastercard is not renewing its […]
View ArticleAmmunition Launches Venture Studio to Help Brands and Agencies Scale
Ammunition, an Atlanta-based creative agency, is launching a venture studio and two new divisions to scale brands and agencies.
View ArticleMississippi Station to Air Documentary About Black Farmers During Jim Crow Era
Farming Freedom is the story of one family's struggle to buy and keep farmland during Jim Crow
View ArticleReinventing Impulse Marketing for the Digital Age With Perfetti Van Melle
Sylvia Buxton on how retail media is blurring the lines between trade and marketing.
View ArticleFormer KATU Anchor Lincoln Graves Updates His Old Station on His Cancer Journey
Saying he had surgery in March and that he is "hopefully its gone forever."
View ArticleZapier CEO Wade Foster Is Rewriting the Rules of Automation in the Age of AI
AI-driven automation is not just a tool but a strategic advantage.
View ArticleObey Your Third: How Sprite Became America’s No. 3 Soft Drink
The lemon-lime beverage has surpassed Pepsi in sales volume.
View ArticleWeek of April 21 Cable News Ratings: CNN is Only Network to See Gains in a...
Fox News outpaced NBC with weekday total viewers in primetime.
View ArticlePBS CEO Addresses Trump’s Plans for Public Media Funding Cuts
The public broadcast is facing an uphill financial battle should the Trump administration strip its funding.
View ArticleSaks on Amazon is a Likely Win for Both Parties, But for Different Reasons
Since it opened its doors in 1924, Saks Fifth Avenue’s flagship store has defined what it means to window shop in New York. Even as the department-store era continues to […]
View ArticleX CEO Linda Yaccarino Says Community Notes Reach 1M Users
Yaccarino also touted X’s growing video capabilities and role in live sports.
View ArticleNESN Hires Alanna Rizzo as Sports Reporter and Analyst
Rizzo, who will make her NESN debut in May, has more than 20 years of experience as a baseball journalist.
View ArticleNavigating the Future of Trust, Risk, and Opportunity in the Age of AI
For marketers, AI promises a leap in productivity—but only when guided by a clear strategy and human oversight. The question isn’t whether to use AI, but how to use it […]
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