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What Michael Cohen’s Plea Deal Means for David Pecker and American Media

Michael Cohen, President Trump's former lawyer, pleaded guilty Tuesday afternoon to breaking campaign finance laws, after he helped arrange a payment to a former Playboy model with David Pecker, the...

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Accenture’s Newest CCO Says the Consultancy Will Be ‘as Creative as Other...

Accenture Interactive, the digital wing of the larger international consulting group, looks to expand its presence in the Nordic region by hiring a new chief creative officer. According to the...

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VML Explains Why It Asked People to Sign a UN Petition With Selfies

Visitors to the United Nations headquarters may feel like they're being watched. For its #NotATarget campaign for the U.N., launched on World Humanitarian Day, VML called on people to participate in a...

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Papa John’s Founder Creates Website Begging Employees to Help Save ‘Our...

Papa John's founder John Schnatter is making good on a promise not to go quietly from the chain he started in 1984 after abdicating the chairman role in the wake of reports that he used a racial slur...

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How to Leverage Paid Social at Every Stage of the Customer Journey

With U.S. digital marketing spend climbing its way to a predicted $119 billion by 2021, marketers are tasked with determining where to spend that budget. Forrester Research foresees that digital...

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The Big Bang Theory Will Officially End in May After 12 Seasons

One of the most popular TV shows of the last decade is officially preparing for its curtain call. CBS and Warner Bros. Television confirmed today that The Big Bang Theory will end its run in May 2019...

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Food Is the Bridge Between Cultures for a Young Refugee in This Heartwarming...

When your life gets relocated, especially as a child, simple daily aspects of culture like meals and snacks can be daunting obstacles that make you feel isolated in your new surroundings. For refugees...

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Blockchain, Explained

It seems as if overnight, the media industry has gotten the blockchain bug. Today, there are events, panels, articles and conversations about how blockchain will save journalism and advertising and...

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American Media Inc. CEO David Pecker Reportedly Given Immunity in Cohen Case

David Pecker, the CEO of American Media Inc., which publishes The National Enquirer, was reportedly given immunity in the Michael Cohen investigation. Cohen, President Trump's former lawyer, pleaded...

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Is It Time to Hire a Designated Instagram Marketer?

Is Instagram becoming a drain on your time and resources? If so, no wonder: Instagram now has over 25 million business profiles and 2 million monthly active advertisers. It is a dream social network if...

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Advertisers Are Expected to Spend $30 Billion on Online Video This Year,...

While brand safety issues around online video advertising persist, don't expect spending on the format to slow any time soon. According to a new WARC global ad trends report, advertisers are expected...

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Nestlé’s Global Head of Digital and Social Media Leaves for Cincinnati...

Pete Blackshaw is leaving Nestl? after nearly 8 years as one of the CPG company's top marketing executives. Today, Cincinnati-based Cintrifuse announced that Blackshaw will become its new CEO....

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We Brought the Blockchain to Life (Sort of) to Explain the Basics

Everyone seems to be pitching blockchain these days or trying to explain it. We know you have questions--and plenty of concerns. Instead of doing the same old explainer--to be fair, we did one of those...

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Jungle Book Characters Face Homelessness in This Bleak Spot About Deforestation

The characters from Disney's 1967 adaptation of The Jungle Book have, for generations, served as icons of the wildlife found beyond the reach of civilization. But that reach has gotten longer with each...

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Joann Urges Its Customers to Join It in Taking a Stand Against Trump’s Tariffs

On Tuesday, Joann customers received an email--not to share new offerings on the craft and fabric store's website or to alert them to an end-of-summer sale. It was a call to action regarding President...

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Facebook Hires HP’s Antonio Lucio As Its New Global Chief Marketing Officer

Antonio Lucio, global chief marketing and communications officer at tech giant HP Inc., is leaving for the same role at Facebook, the company confirmed today. Lucio will report to Facebook chief...

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Condé Nast Superstar Phillip Picardi Leaving For Out Magazine

Phillip Picardi, the 27-year-old Teen Vogue superstar who quickly rose through the ranks to become chief content officer, is leaving Cond? Nast. Picardi first publicly revealed his plans to The Wall...

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Twitter: Here’s How to Turn Off Sound Effects in the App

Did you know you can turn off the sound effects in the Twitter mobile application? Our guide will show you how this is done. Note: These screenshots were captured in the Twitter app on iOS. Step 1: Tap...

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Lil Yachty and Donny Osmond Have a Surprisingly Charming Bromance for Chef...

What do you get when you mix nostalgia for canned ravioli with a classic marketer's burning desire to stay relevant in contemporary culture? Apparently, an original trap-inspired music video featuring...

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Gen Z’s Passion for Sustainable Products Is Fueling the Shift Toward Streetwear

As Gen Z defines the types of products that resonate with them, brands like Allbirds and S'well have stood out for their sustainable sneakers and water bottles. Those products partially derive their...

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