See Heineken's 15-Second Film Based on a Fan's Tweet About an Evil Abe Lincoln
Fifteen seconds is short for an ad, never mind a film. But Heineken and Wieden + Kennedy New York premiered just such a movie at the Tribeca Film Festival on Wednesday night—based on a fan's tweet...
View ArticleJose Cuervo's Larger-Than-Life Story Retold in Miniature
Jose Cuervo literally bottles up its history in this campaign from McCann New York. The effort, which includes a TV spot and smartphone app, centers on intricate dioramas from animation studio Laika...
View ArticleAd of the Day: Sauza Tequila Lassos Another Hunk, and This Time He's a Cowboy
The sensitive hunk and the hunky cowboy are two cornerstones of American advertising. Combined, they form the ultimate housewife fantasy: a man who will rescue you from the dangers of the Wild West...
View ArticleAd of the Day: Heineken Unlocks the Secrets of a City in Latest Blockbuster
For Heineken's peripatetic "Man of the World," it's time for a staycation. In this new spot from Wieden + Kennedy Amsterdam—the seventh film in "The Legends" series—the charming, resourceful and...
View ArticleAds for Hawaii's Kona Beer Remind Us Mainlanders That We're Doing It Wrong
Hawaii-based Kona Brewing Co. has released a new ad campaign from Duncan/Channon reminding stressed-out mainlanders to enjoy life. One of two new spots, "Sad Hour," suggests that we set aside one hour...
View ArticleCruzan Rum Wants You to Slow Down, Which Means No Speed Dating or Speed Chess
If you've been settling into a slower pace of life with Kona beers but want to move on to something stronger, Cruzan Rum might be right for you. Building on last year's campaign, themed "The Don't...
View ArticleHeineken Distracts Women With Shoe Sale So Men Can Watch Soccer in Peace
Evidently not worried about cries of sexism, Heineken has organized a giant shoe sale in Brazil this Saturday—so that women will flock to it and leave their boyfriends and husbands in peace to watch...
View ArticleFollow Newcastle Brown Ale on Twitter, and It Will Send You a Check for $1
It pays to follow Newcastle Brown Ale on Twitter. Not much, but it pays. The British beer brand continues its tongue-in-cheek ribbing of traditional marketing by pledging Monday night to pay the next...
View ArticleSobieski Vodka Keeps Telling It Like It Is in Outdoor Ads
When Sobieski's "Truth in Vodka" campaign began seven years ago, it skewered pomposity in the category. Since then, the effort has broadened to call out nonsense in any realm—and amen to that. Topical...
View ArticleNewcastle Imagines How Great It Would Be If Britain Had Won the Revolutionary...
Newcastle Brown Ale had a big hit with its "If We Made It" ambush campaign around the Super Bowl. Now, the British brewer has done something similar for July 4. The new campaign, from Droga5, is...
View ArticleAd of the Day: Molson's Beer Fridge Comes Home and Opens If You Sing 'O Canada'
The world-traveling Molson beer fridge has finally come home to Canada. After spending a few years gallivanting through Europe and traveling deep into Indonesia—unlocking only for people with Canadian...
View ArticleMiller Lite Says It Caused the Flirting That Led to the Sex That Created You
Miller Lite was officially launched in 1975, around the time baby boomers were dating, coupling, marrying and copulating (though not always in that order). As this new ad points out, this could...
View ArticleZachary Quinto, Thespian and Traitor, Joins Newcastle's 'Independence Eve'...
UPDATE: Two videos with Elizabeth Hurley are now live, too. See below. There's no way more American to celebrate the Fourth of July than selling out your country for an English beer, says Newcastle....
View ArticlePSA Cleverly Ties Together the Tragic Consequences of Drunken Driving
When we were kids, playing a game of Mouse Trap was a joy. The Rube Goldberg machine-based game helped us understand on a basic level (through a complicated and convoluted system) the relationship of...
View ArticleAd of the Day: Guinness Has Made the Only Ad You Need to See This Fourth of July
Guinness is on a roll globally with its "Made of More" advertising. Now, for the Fourth of July, the brand has released the latest installment of the campaign in the U.S.—the lovely, quietly patriotic...
View ArticleAd of the Day: Skyy Vodka Gives You Cosmic Tips on Having a Better Night Out
Renowned ad critic Neil deGrasse Tyson should really be the one reviewing Skyy Vodka's new ads from Venables Bell & Partners, but we'll fill in for him this time. The spots, which break Wednesday...
View ArticleCarlton Draught Is Re-Airing This Awesomely Cheesy '80s Ad to Go With Its...
Oh, the 1980s. Such quaint times. The tank tops. The big hair. The now-unsettling sense of enthusiasm. Even though the '80s revival was so 2000s, Carlton Draught is still dusting off a real ad from...
View ArticleAd of the Day: Jude Law Dances for Johnnie Walker Blue in Jake Scott's Short...
Jude Law hasn't had the best of luck on boats in the past. But he puts that behind him for this stylish short film for Johnnie Walker Blue, directed by Jake Scott. It begins with Law and co-star...
View ArticleBud Light on Secretly Creating Its Own Party Town: 'This Is Content Marketing...
Bud Light had a major success with its 2014 Super Bowl campaign from BBDO, in which it ditched its traditional gameday dog and bro jokes for a real-world stunt that rewarded a random Bud Light drinker...
View ArticleMiller Lite Got 180,000 Summer Photos From Fans, and Picked 7 for This...
Earlier this year, Coca-Cola rolled out its first TV spot made completely with user-generated content. Now, it's Miller Lite's turn to shine the spotlight on its fans. In May, the beer brand launched...
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